Pete recently spoke at the conference in London, which was a huge success.
For those who couldn’t make it, the videos have been made available over at

The UK Challenge conference
13 awesome sessions, 15 hours of content streamed in HD or available to download and view.  Plus get an unseen interview with Ed about his background and thoughts on growing a business.

Going Analogue – offline marketing for online business – Pete Williams

In this session, he opened the audience’s eyes in a big way.  His opening line was simply “Who runs an Internet business,” to which most people in the audience said yes.  Pete disagreed.  His argument is that you are running a BUSINESS with a single channel to market – the Internet and that you are leaving money on the table.  He is right.

He then delivers an excellent session providing strategy and real world tactics of at least a dozen ways to generate and nurture leads for your business using purely offline techniques.

Check out the UK Challenge conference now.